Design Thinking
Prototyping
Empathizing
Figma
Wireframing
Sketching
Everything has a personality, everything sends an emotional signal. Even when this was not the intention of the designer.
- Don Norman
Design by Milica Sremcev
Bloom-Case Study
I created an innovative beauty management app that empowers users to track, organize, and maximize the use of their beauty and skincare products. The app features personalized reminders for product expiration dates, a product scanner for instant organization, and curated tips to promote sustainable beauty practices while minimizing waste.
Role: UX Researcher, UX/UI Designer, UX Writer, Branding
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Hu App
In a collaborative project, I helped design the HU App, an interactive platform that educates students on food waste through gamification. The app tracks progress with points, rewards, and impact statistics, promoting sustainability through engaging, hands-on experiences.
Role: UX/UI Designer
Hi, I'm Milica, a UX Designer based in Miami, Florida.
From performing arts to tech, I bring a unique perspective to UX design, blending creativity, customer insights, and problem-solving to craft meaningful digital experiences.
Heuristic Evaluation
We redesigned the Miami City Ballet School's student portal to simplify the process of booking online classes for returning adult students. Despite the school’s dedication to providing exceptional dance education, the existing portal presented usability challenges. Using Nielsen's Heuristics, we conducted an in-depth analysis to identify areas for improvement. This evaluation informed our redesign, resulting in a more intuitive and user-friendly portal for seamless class booking.
Role: Accessibility Evaluator, Usability Tester, UX/UI Designer
Royal Caribbean & Make-A-Wish Partnership – Hackathon Project
I had the privilege of participating in the BrainStation X Royal Caribbean Group Hackathon, where our UX design team collaborated to create an innovative digital solution that amplified the Royal Caribbean and Make-A-Wish America partnership.This project underscored the importance of collaboration, rapid problem-solving, and the role of design in driving meaningful connections between brands and causes.
Role: UX Researcher, UX/UI Designer